More than 75 retailers will keep their doors closed on Thanksgiving Day this year, according to holiday deals site BestBlackFriday.com.
More retailers than ever before have already signaled they will close for the holiday. Most stores told Best Black Friday.com that they’re closing so employees and customers can spend time with friends and family.
So, In case you live under a rock: the term Black Friday is called as such because of the potential to push a retailer out of the red and into the black.
It started around 1960 as a way to kick off holiday sales with special deals on a day that many had off from work. In recent years, as e-commerce stole some of Black Friday’s thunder, some retailers began the radical move of opening on Thanksgiving.
While staying open on Thanksgiving may be a boon to mass merchants like Walmart and Target, for many retailers the costs of opening on Thanksgiving may not be worth it. Data from the NPD Group’s Checkout Tracking Total Channel show that fewer shoppers are turning out to shop on both days — and they are increasingly choosing to go out only on Black Friday.
Some 16% of Americans favor Thanksgiving openings while 58% dislike it and 26% are indifferent, according to the Best Black Fridays blog research this year.